QG | DoraTsai 多拉蔡

Queen Generation (QG)
ft. 百勒絲、郭源元

這支影片的主題就是「女王」，如同品牌名。對我來說，女王並不是天生完美或一開始就強大，而是一步步從挑戰中站起來，讓自己成為自己的女王。

在專案剛啟動的時候，我人剛好和導演Zoe在東京，每個晚上她都在構思影片腳本，有時我們會一起討論。有一晚，我們聊到，現代女性雖然有更多的選擇和自由，但內心其實還是會猶豫、不安，甚至不敢完全展現自己。但要成為自己的女王，就要有一種「現在輪到我站出來」的勇氣，不管外界有多大的噪音，也不管內心有多少自我懷疑。這支影片的故事就由此展開。

畫面上，包裹著裸身百勒絲的紅布變成高舉的旗幟，而郭源元在走出紅箱子的那一刻，就是她成為自己的女王的時刻。
剪接時，我特別留意兩位代言人的對比。百勒絲更像是外界壓力的征戰者，紅布旗幟飄揚；郭源元則是在內心世界完成的轉化，她的步伐穩定、有自信。
這些除了畫面可以展現之外，挑選對的主題曲也讓這個簡單的廣告更上一層樓。

我邊做邊想，自己有沒有真心承認過自己可以是「女王」？我會不會也還在害怕展現真正的自己？
這些問題讓我更能理解片中的情感，也覺得很幸運能透過這支影片，傳遞這樣的力量給更多女性。

This film centers on the theme of the “Queen,” reflecting the brand name.
To me, a queen isn’t born perfect or strong. She rises, step by step, through challenges to claim her own crown.

When this project began, I was in Tokyo with the director, Zoe. Every night, she worked on the script, and we often discussed it together.
One night, we talked about how modern women, despite having more choices and freedom, still struggle to fully show their brilliance.
To be a queen requires the courage to step forward, no matter the external noise or internal doubts.
That became the core story of this film.

Visually, the red fabric draped over FairyPai transformed into a flag, symbolizing resilience. Meanwhile, Yuan-Yuan stepping out of the red box marked the moment she became her own queen. During editing, I highlighted their contrast—FairyPai as the fighter against external pressure and Yuan-Yuan as someone undergoing internal transformation. Together, their stories create a powerful message.
Working on this project, I reflected on myself: Have I truly embraced my inner queen? Am I still holding back from showing my real self?
These questions helped me connect deeply with the film’s emotions, and I feel grateful to deliver this message to other women through this work.